
The all-in-one guide for new business owners who want to stop guessing, get organised, get clients, and stay sane.
Worksheets Inside
60+ Pages
No Bullsh*t

“Am I charging too little? Too much? I literally have no idea.”
“My inbox, my admin and my brain are all on fire at the same time.”
“Everyone says ‘just post consistently’ — post WHAT exactly?”
“I’m working all the hours and somehow still feel behind.”
“I don’t know what tax/legal stuff I’m supposed to have sorted.”
“I started this to feel free. Why does it feel like a second job?”
You’re not failing. You’re just doing the bit nobody warned you about. This guide is the manual we wish we’d had

Build solid foundations
Legal, money and admin without the spiral.

Nail your offer & pricing
Stop second-guessing what to charge.

Fix your website messaging
A homepage that actually converts.

Sort your social profiles
Bios that make people stop scrolling.

Pick a marketing method
One that works for YOUR life, not a guru’s.

Protect your time & sanity
Boundaries, systems & mental health anchors.



Pre-Launch Checklist
Everything to nail before you go live (so you don’t scramble later).
Legal & Money Basics
Includes Privacy Policy template + Monthly Money Check-in.
Offer, Pricing & Getting Paid
Includes the Final Offer worksheet — clarity in one page.
Website Essentials
StoryBrand homepage fill-in template. Copy that converts, no jargon.
Social Media & Visibility
LinkedIn, Instagram, Facebook & TikTok profile checklists.
Marketing That Works in Real Life
Pick ONE support method & a 90-day plan you’ll actually do.
Tools, Systems & Staying Organised
Minimum viable systems & a setup worksheet.
Time, Energy & Boundaries
How to stop your business eating your evenings.
Mental Health & the Emotional Side
The bit nobody talks about and what helps.
Resources, Books & Useful Links
Curated, not 200 random links.
Pre-Launch Checklist
Monthly Money Check-in worksheet
StoryBrand homepage fill-in template
90-day Marketing Plan worksheet
Boundaries & weekly rhythm planner
Resources & reading list
Privacy Policy template
Final Offer worksheet
LinkedIn / Instagram / Facebook / TikTok profile checklists
Minimum Viable Systems setup sheet
Mental health anchors checklist
I’ve just read this and seriously wish I’d had it a year ago when I set up my first Ltd Company! It’s brilliant - huge thank you to everyone involved
- Sam S
There’s so much practical value in there, especially the simple approach to keeping everything organised and manageable.
- Helen Q
I read this from cover to cover at 1am this morning. It's brilliant. It will help so many people who are just starting out - I wish I'd had it a year ago but even now there's loads of useful info in there. I love the way you have broken it down into really simple chunks so it's not overwhelming.
- Sam